Spa marketing is crucial for the success of any spa business, as it helps attract and retain customers. 10 spa marketing strategies that work, can be seen as a smug and presumptuous statement. Like every individual, each spa and salon has developed its own personality and identity. Marketing strategies may...
3 Tools That Can Increase Spa Revenue
When it comes to spreading the word about your business there are many outlets. If your business lacks online presence, we hate to break it to you but… that’s a bit of a problem. We get it, there’s so much to do and sometimes it seems like you need to...
3 Ways Spas Incorporate Infrared Technology
A spa day can do a lot more than provide relaxation. With fast-moving advancements in technology and service provider training, a visit to your favorite spa can now improve your health and wellness. The spa industry often revives centuries-old tips, products, and ingredients, revamping them to create a new beauty...
4 Spa Services Your Customers Really Want
Going to the spa is one of our favorite pastimes. We can picture it now, tranquil music, soothing scents, fabulous products and a true feeling of relaxation. A visit to the spa is special, it’s about the experience, but it’s also about results. We know relaxation based spa services are...
5 Common Questions Spas Ask About Infrared Body Wraps
Body wraps are often considered luxurious and indulgent services, but what if they were seen and positioned as investments in wellness? The radiant heat produced by infrared has been known to penetrate the skin more deeply than a traditional sauna or even a traditional body wrap for that matter and...
6 Health Benefits of Infrared Sauna
Saunas have been used for centuries for relaxation and cleansing purposes. In recent years, infrared saunas have gained popularity for their numerous health benefits. Unlike traditional saunas, infrared saunas use light to produce heat. This infrared light is absorbed directly by the body, rather than heating the surrounding air. This...
7 Ways To Scale Spa Business (Spa Business Revenue)
It is important to have a plan when deciding how to scale a spa business. Like any business plan it is important to understand the direction and how to get there. The essentials of how to scale a spa business includes defining the terms. Don’t confuse growth with scaling.
A Perfect FIT: Cleansing Concepts
For nearly a decade the Cleansing Concepts Detox Spas have been offering holistic wellness options. When our bodies aren’t functioning properly, looking inside is often the best way to find out why. Vanessa Drew, Owner and Creator of Cleansing Concepts knows this well. She created her wellness and detox spas...
Are Infrared Therapy and Red Light Therapy Different?
Each day we are surrounded by light energy, sometimes we see it, and sometimes we don't. For centuries, great minds have theorized what it is, how it travels, and how it affects life on our planet. Ancient cultures, researchers and philosophers came up with many concepts, but sometime in the...
DIY Winter Skin Essentials
Exfoliation is one of the best ways to keep your skin in great condition this winter. We always prefer getting a relaxing body scrub at the spa, but when we can’t get away our next-best option is to go the DIY route. This holiday season, even if you can’t get...