Tanning salons in the United States represent a $5B industry. According to a 2008 State of the Industry Report by Looking Fit Magazine, more than 30 million of us make tanning a regular part of our health and fitness regimes. Even when we faced a recessionary economy, the tanning business continued to...
Setting New Year Goals for Your Business
There’s no better time to set resolutions and plan a fresh start than in the New Year; especially for your business. As we get closer to 2016, it’s important to look back and evaluate the year past and look forward to a productive year ahead. Here are a few business...
10 Tips for Selling Infrared Body Treatments
As we all are well aware nobody wants to be “sold” to. But, how do we grow our sales while remaining customer centric?! There is a way, and it’s called customized recommendations. The spa and beauty industry is very personal and your sales tactics should be, too. Here are 10...
Tools to Drive Sales
Here at FIT we’re all about strategically adding the right tools into our business to achieve stronger sales, more effective communication and top of the line service. Now, the tools you need may not be hammers, duct tape and screwdrivers, but it can still be extremely helpful to have your...
Top Sales Tips to Grow Your Revenue and Profits
Sales is the lifeline of any business, big or small. Growing a business is a labor of love, and sometimes there’s plenty of cash on hand, and other times…. well, there’s just not. Part of a business’ growing pains is coming up with ways to boost sales in order to...
3 Secrets to Retain New Clients
There is an old saying, “if you build it, they will come”. While this sounds pretty awesome and might make for a great hashtag, it simply isn’t the truth. Attracting new customers can actually be a very time consuming, expensive task that only really counts if you manage to retain...
Salon Management – How to Upsell an Appointment or Visit
Salon management goes beyond fixing the schedule, coordinating staff, and buying product. The range of products and services available at salons continue to expand beyond perceived essentials. It creates an opportunity to upsell and expand the bottom line of every sales ticket.
7 Ways To Scale Spa Business (Spa Business Revenue)
It is important to have a plan when deciding how to scale a spa business. Like any business plan it is important to understand the direction and how to get there. The essentials of how to scale a spa business includes defining the terms. Don’t confuse growth with scaling.
10 Spa Marketing Strategies that Work
Spa marketing is crucial for the success of any spa business, as it helps attract and retain customers. 10 spa marketing strategies that work, can be seen as a smug and presumptuous statement. Like every individual, each spa and salon has developed its own personality and identity. Marketing strategies may...
5 Steps to Increase your FIT Bodywrap Sales
Sales are based on trust and in the beauty and wellness industry, we are in the business of educating clients on the benefits of a service and how it can help them achieve a goal. If you’ve heard the phrase “you’ve got to spend money to make money” you’ll know...