Spa marketing is crucial for the success of any spa business, as it helps attract and retain customers. 10 spa marketing strategies that work, can be seen as a smug and presumptuous statement. Like every individual, each spa and salon has developed its own personality and identity. Marketing strategies may...
10 Tips for Selling Infrared Body Treatments
As we all are well aware nobody wants to be “sold” to. But, how do we grow our sales while remaining customer centric?! There is a way, and it’s called customized recommendations. The spa and beauty industry is very personal and your sales tactics should be, too. Here are 10...
3 Secrets to Retain New Clients
There is an old saying, “if you build it, they will come”. While this sounds pretty awesome and might make for a great hashtag, it simply isn’t the truth. Attracting new customers can actually be a very time consuming, expensive task that only really counts if you manage to retain...
5 Steps to Increase your FIT Bodywrap Sales
Sales are based on trust and in the beauty and wellness industry, we are in the business of educating clients on the benefits of a service and how it can help them achieve a goal. If you’ve heard the phrase “you’ve got to spend money to make money” you’ll know...
7 Ways To Scale Spa Business (Spa Business Revenue)
It is important to have a plan when deciding how to scale a spa business. Like any business plan it is important to understand the direction and how to get there. The essentials of how to scale a spa business includes defining the terms. Don’t confuse growth with scaling.
Boosting FIT Booster Sales
What’s a spa service without a product pairing?! Many services, such as FIT Bodywrap sessions can produce enhanced results when the right retail product is used both during and after sessions. This my friends, is why the FIT Booster was created! When it comes to retail sales, we understand that...
Catering to Your Customers
We’ve all heard the saying, “It’s all in the details,” and details can be what customers are likely to remember even more than a product or service. It’s important to make your customers feel value in the purchase, but more importantly, making the purchase from your business over others. We...
Customer Retention Q&A with Denisse Ypina-Favela
Acquiring new customers is key for business development and growth, but learning how to keep existing, loyal customers is just as important. Customer retention is the practice of getting your customers to keep coming back to utilize your services/product offerings, and can be very valuable when maintaining and growing your...
How to Sweep Your Clients Off their Feet
Valentine’s Day is the perfect time to sweep your clients off their feet (and no, we’re not talking romance here!). Client relationships are critical for every business to thrive, so it’s important to take time to get to know your clients and pay close attention to their wants and needs....
Introducing New Products to Your Business
Are your clients ready for something new? Introducing a new product may sound fairly simple, but there are important key steps you need to take before putting the spotlight on the newest and latest products. This month, we spoke with FIT Bodywrap Senior Marketing Coordinator Skylar Burnworth and Support and...