3 Secrets to Retain New Clients

There is an old saying, “if you build it, they will come”.  While this sounds pretty awesome and might make for a great hashtag, it simply isn’t the truth.  Attracting new customers can actually be a very time consuming, expensive task that only really counts if you manage to retain...

Marketing to Millennials: The Do’s and Don’t’s of Authenticity

Millennials have different values than previous generations. This is especially true when it comes to how and why they spend their money. Marketing to them requires a different approach; not just in where you reach them, but also in what you say and how you respond when things go wrong....

Marketing to Millennials: Content is King

In our last blog post, we discussed why you should make millennials your next target market. Now we’re diving into the nitty-gritty and giving you some of our best tips for marketing to them. Millennials will see through traditional advertising and tune your message out faster than you can turn...

4 Reasons You Should be Marketing to Millennials

"Statistically, you almost definitely have millennials as clients or customers."Let’s face it, it's likely that you either work with, or employ a few millennials. As a business owner, it’s even quite possible that you are a millennial yourself! Statistically, you almost definitely have millennials as clients or customers. But are you intentionally marketing to millennials? If...

Five Tiny Tweaks that Can Improve Your Business

Running a business requires that you regularly evaluate your products, services, marketing, staff, and business practices. If one or two areas are lacking, it may be necessary to make changes to see growth. Where to begin? We're here to help, and we’ve listed five tiny tweaks that can improve your...

A Perfect FIT: Auburn Massage & Wellness Centre

With rave reviews, Auburn Massage & Wellness Centre is a wellness focused spa located in Auburn, Indiana. Owners, Sarah Lapadot and Laura Hall, have been in the spa business for over a decade. They truly enjoy offering wellness, body treatments, and skin care to their clients, and they're sharing their...

A Perfect FIT: Glo Sun Spa Franchise

If you’re searching for indulgent services, a friendly staff and top-quality results you’ll find it with Glo Sun Spa. Clients rave about the beautiful facilities and equipment in each of the 18 locations, some of which have been open for 17 years. “I started my business in 1990 as a...

A Perfect FIT: Beaches N’ Dreams

Dreaming about improving your wellness and beauty routine? Well wake up and smell the tanning lotion because Beaches N’ Dreams is ready to help! “Beaches N' Dreams is a locally owned salon in the "friendly city" of Woodstock Ontario, Canada. It has been operating since 2000 and I will have...

How Fitness Facilities Utilize Infrared Technology

Full body fitness is often about more than a physical workout, and modern fitness facilities have realized this, leading them to offer more to their members. A well-rounded exercise or fitness routine can provide lasting results, and for this reason, more people are taking advantage of all the services their...

Tips for Creating a Relaxing Environment for Clients

Are you a relaxation guru? As a wellness business owner, you are a creator and provider of relaxation. Clients know this, and they come to you seeking your expertise to improve their well being. Both you and your clients want the same thing, an peaceful, calm and positive environment in...